Power of Mom Conference brought to you by Exposure Marketing 27 March 2019 at Country Club Johannesburg, Woodmead Exposure Marketing, organisers of the MamaMagic Baby Expo, has launched an all-new conference to help marketers tap into the hearts and minds
By Nick Sarnadas, Portfolio Director, Specialised Exhibitions Montgomery “I just want to be heard!” wails the marketing director (who shall remain anonymous due to his or her extreme thespian abilities). Before you think this is one of those life-coaching columns,
Going green is one of the major trends that marketers are seeing in the retail space and part of a changing marketing landscape. This is according to Chantelle Booysen-Fourie, portfolio manager: communications, events and strategic partnerships at the Marketing Association
Conceptualised and created for all in marketing – from digital and social media to advertising, PR and everything in between – Madex 2018 will take place on 6 and 7 June this year at Sandton Convention Centre. Making a return
An opinion piece by Nick Sarnadas, event director for the upcoming Markex 2018 tradeshow at Specialised Exhibitions Montgomery Corporate gifts, giveaways, promotional items…we all like to receive them (them being freebies of course). As a marketer or team manager or corporate exec,
Do you have what it takes to be a growth hacker? By Natasha Heiberg, trade marketing manager: Madex 2018, Specialised Exhibitions Montgomery ‘Growth hacking’ is “a process of rapid experimentation across marketing channels, product development, sales segments, and other areas
By Stuart Innell, Head Strategist at Boomtown Over the past two years, many clients have been extending brand positioning exercises into purpose-driven expressions. When we look at it, it makes sense given the country’s demographics. With many of our fellow