I have always had an issue with the words guru and expert. First off, the dictionary says that guru is: Guru definition is — a personal religious teacher and spiritual guide in Hinduism. which immediately disqualifies business or specialist ‘gurus’ and
Growth hacking explained
Do you have what it takes to be a growth hacker? By Natasha Heiberg, trade marketing manager: Madex 2018, Specialised Exhibitions Montgomery ‘Growth hacking’ is “a process of rapid experimentation across marketing channels, product development, sales segments, and other areas
What is Reputation Capital and why is it important?
By Sharon Piehl, Managing Director, FleishmanHillard Previously a soft measure, now a cold hard commodity A shifting landscape, characterised by disruptive new ways of doing business, political movements and fast-changing technology, has had an immense impact on organisational – and
Quick tips to make your business communication more professional

Written by Jo Cox, Editor at Yellow Door Collective With the advent of WhatsApp, and email continuing to be an integral form of interaction, more and more business communication is now done in writing. The nuances of what is appropriate
Launch your start up with purpose and style
By Emma Donovan, Yellow Door Collective Successfully launching a start-up or new business is one of the most exhilarating, consuming and rewarding things imaginable. Dom and I have had the privilege of doing it ourselves, and have worked with some
Why Cloud Hosting Can Transform Your Business Today
By Colin Thornton, Managing Director of Turrito Networks and Dial a Nerd In the midst of an excruciatingly tough economic year, SMMEs are undoubtedly in survival mode. No matter their size or sector, South African businesses have to scrutinise their
Is your business harnessing remote IT support services?
By Colin Thornton, Managing Director of Turrito Networks and Dial a Nerd We’ve all heard about remote working – but what is remote support, and what does it mean for your business? Put simply, remote technology support means having an